Make-up is a technique to pronounce or counter predominantly the face to appear more attractive.
Well, make-up is not restricted only to the lady, the man also has the need to pronounce and counter. For example, in the case of a film if the main lead would like to have his abs pronounced he could, with the help of make-up.
The man again has the liberty of facial hair to counter majority areas around the face, however the lady does have to rely on make-up to counter or pronounce the face.
Most widely used types are of two kinds – night and day make up. Both are contrary to each other. But don’t be surprised, there’s more to explore in make-up.